Okay, what you have so far are some good reasons for going into e-business. Now, expand on them. So, the amount of trade conducted electronically has grown extraordinarily. It still is much less than the amount of trade conducted in traditional venues, so why not pursue an MBA? You want to run your own business. Great. What sort of business? Will it be wholly an e-commerce one, or do you just want to be ready to give your ordinary business an e-presence? Then, add to that your reasons for taking a degree at the particular university you are applying to. So, why X university instead of universities A, B, or C?
You see, the best way to start writing is to start writing. Put stuff down on paper (metaphorically speaking). Even if your ideas don't really connect up all that well at first, at least you'll have a draft to work with. You can rearrange your sentences, even entire paragraphs, to improve. Then, you can worry about polishing the first sentence or adding an interesting hook. It isn't that uncommon for professional writers to write the introduction last, once they know what it is they will be introducing, as it were.
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